Head of marketing (Ecommerce/SaaS)
Omega Render
- Формат:
- повний remote
- Рівень:
- lead
- Джерело:
- jobs.dou.ua
Що робити
- Develop and execute the overall B2B marketing strategy in alignment with the company’s business goals and growth plans.
- Build and implement an Account-Based Marketing (ABM) strategy targeting key enterprise brands, retailers, marketplaces, and fashion groups.
- Increase GeneraSpace.ai’s visibility and brand awareness among strategically important companies and decision-makers.
- Develop and manage LinkedIn marketing activities to strengthen the company’s presence and engagement with target accounts.
- Lead SEO and Generative Engine Optimization (GEO) initiatives to improve the company’s visibility in traditional search engines and AI-powered search tools.
Що очікуємо
- Experience in B2B marketing, preferably within SaaS, marketplaces, or e-commerce.
- Proven experience developing and executing B2B marketing strategies that generate qualified leads and contribute to closed deals.
- Strong understanding of Account-Based Marketing (ABM) and experience building marketing campaigns targeting specific enterprise accounts.
- Hands-on experience with LinkedIn marketing, SEO, content marketing, PR, and demand generation.
- Experience building marketing funnels and measuring the impact of different channels on business results.
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