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Senior Marketing Automation Specialist

Рівень:
senior
Джерело:
djinni.co
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Що робити

  • Develop, implement, and manage marketing automation workflows across various platforms (e.g., HubSpot, Marketo, Pardot, etc) to support lead generation, nurturing, and customer retention.
  • Set up and manage CRM systems (Salesforce, HubSpot, Pipedrive, Zoho, etc), including data segmentation, property management, and pipeline configuration.
  • Create complex workflows using tools like Make.com and Zapier to connect your services and trigger actions based on specific conditions.
  • Craft personalized email campaigns, set up lead scoring, manage webinars, and build automation using platforms such as HubSpot, ActiveCampaign, Klaviyo, Mailchimp, SendPulse etc.
  • Design, build and maintain AI-assisted marketing workflows, for example lead research, enrichment, scoring and routing, using HubSpot AI agents and tools like Make or n8n.

Що пропонуємо

  • Experience with GA4: basic setup, custom events, custom reporting.
  • Experience with cold email outreach setup.
  • Basic knowledge of JavaScript for tracking/troubleshooting.
  • Basic experience with web scraping.
  • Experience with Google Looker Studio (Data Studio) – dashboards and reports.

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