🚀 Head of Growth / Marketing Lead — Explace.io (Instant Exchange & Infrastructure)
About the Role:
We are building the next generation of instant, non-custodial crypto exchange infrastructure featuring unique smart-routing across 5 major CEXs (giving users full control over deposit and payout sources, zero slippage, and the deepest altcoin coverage).
The core tech, high-speed API, and key integrations are live and running. Now we need an ambitious Growth & Marketing Lead to scale our presence, turn our technical edge into industry authority, and aggressively expand our B2B and retail volumes.
This is an end-to-end growth role bridging product positioning, crypto-native storytelling (Crypto Twitter), B2B ecosystem partnerships, and performance metrics.
What you’ll do:
Own Crypto Twitter (X): Lead our voice and presence on X through high-value technical/educational threads, market comparisons, narrative building, and real community engagement (no vanity-metric botting).
Ecosystem & B2B Expansion: Identify, pitch, and onboard integration partners — cross-chain aggregators, non-custodial wallets, and dApps — demonstrating the value of our multi-CEX smart-routing API.
Co-Marketing with Existing Partners: Maximize synergies with our current partner network (joint campaigns, AMAs, ecosystem announcements, targeted incentives).
Community Activation: Build and nurture an active, engaged community (Telegram) focused on privacy coins (XMR, Zano, etc.), cross-chain users, and traders seeking execution control.Hypothesis
Testing & Acquisition: Launch and measure acquisition experiments across organic SEO, monitoring platforms, targeted niche media, and crypto-native performance funnels.
Own North-Star Metrics: Measure success by Trading Volume, Transaction Count, Active API Integrations, and Retention, rather than superficial clicks or followers.
What we’re looking for:
3+ years of growth/marketing experience in Web3 / Crypto (direct background with Instant Exchanges, DEXs, Cross-Chain Bridges, Wallets, or Trading Infrastructure is a huge advantage).
Deep understanding of Crypto Twitter, on-chain culture, and what genuinely drives traders and privacy-focused communities.
Demonstrated track record of scaling Web3 brands from low visibility to high engagement and transaction volume.
Strong technical comprehension: ability to dissect liquidity routing, API specs, and slippage, translating them into crisp, persuasive value propositions.
Solid network of Web3 builders, B2B contacts, and ecosystem leads.
Fluent/Native English (exceptional copywriting skills tailored for crypto audiences).
What we offer:
Format: Full-time, 100% Remote.
Compensation: Competitive Base (USDT) + Aggressive Performance Bonus / RevShare tied to volume growth and closed B2B partnerships.
Product: A proven, functioning product with real traction, fast tech, and unique USPs that competitors cannot match
You can reach out to us here or via Telegram @nick_explace
