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Head of CRM | iGaming

Bykova Recruitment Agency
Формат:
повний remote
Рівень:
lead
Джерело:
jobs.dou.ua
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Що робити

  • CRM Strategy & Leadership
  • Develop and execute a comprehensive CRM strategy aligned with business objectives.
  • Lead, mentor, and scale a high-performing CRM team.
  • Establish CRM processes, performance standards, and best practices.
  • Drive innovation, automation, and continuous improvement across CRM operations.

Що очікуємо

  • 3+ years of experience in CRM leadership roles within the B2C iGaming industry.
  • Proven experience developing and executing CRM and retention strategies for online casino and/or sportsbook products.
  • Strong understanding of player lifecycle management, segmentation, personalization, and loyalty programs.
  • Demonstrated success in improving retention, LTV, reactivation, and player monetization.
  • Experience managing and developing CRM teams.

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