Head of Acquisition | iGaming | Canada, Australia & New Zealand
We are launching a new iGaming project focused on Canada, Australia and New Zealand. We are looking for a Head of Acquisition to shape and lead the player acquisition strategy across these markets.
What you’ll do: • Develop the acquisition strategy for Canada, Australia and New Zealand. • Build and scale acquisition channels, with a strong focus on affiliate partnerships. • Source and develop relationships with affiliates, SEO partners, media owners and traffic providers. • Negotiate and manage CPA, Revenue Share and hybrid commercial models. • Identify opportunities to improve acquisition efficiency, traffic quality and conversion. • Work with marketing and product teams to support growth in each market. • Monitor channel performance and use data to guide investment and optimization decisions.
What we’re looking for: • Strong player acquisition experience in iGaming. • Knowledge of Tier 1 markets, especially Canada, Australia and New Zealand. • Experience growing affiliate acquisition and working with external traffic partners. • Understanding of CPA, Revenue Share and hybrid models. • A data-driven approach to evaluating acquisition performance. • Experience creating and scaling acquisition strategies in a new or growing business.
If you have led iGaming acquisition and know how to grow in these markets, we’d be happy to connect.
