Content Lead

Що робити

• Content strategy & ownership: Own the content direction and roadmap, identify new topic ideas, and build content briefs and structure for SEO, GEO/AEO content
• Content creation: Write and publish high-quality content, including blog articles, gated content/downloadables (e-books, white papers, checklists), and email campaigns
• Team management: Manage and support a content writer and freelance contributors — assign work, give feedback, and maintain quality and consistency across the team
• Design collaboration: Develop technical briefs for visuals to accompany articles and other content, and use Figma (including AI tools within it) to generate or adapt