B2B Content Marketing Specialist (LinkedIn and X)
- Джерело:
- djinni.co
Що робити
- Own the content strategy and calendar for the founder and Malva accounts on LinkedIn and X
- Create English text, visual, and video content from product updates, customer interviews, and founder ideas
- Produce demand-generation content for US B2B sales leaders using strong hooks, offers, lead magnets, and CTAs
- Adapt and distribute core ideas across platforms while engaging with the relevant audience
- Test content formats and track ICP engagement, inbound conversations, and qualified leads
Що очікуємо
- 3+ years of experience in B2B content marketing, founder-led content, or demand generation
- Proven ability to create content that generates qualified engagement, inbound conversations, or leads -not just reach
- Strong copywriting skills: hooks, positioning, offers, CTAs, and lead magnets
- Ability to turn ICP pain points, product value, and founder insights into compelling LinkedIn and X content
- Ability to simplify complex B2B SaaS ideas and write concise video scripts
Що пропонуємо
- Experience with B2B SaaS, SalesTech, CRM, RevOps, or GTM products
- Experience building founder brands
- Experience generating leads or sales conversations through organic content
- Experience creating downloadable guides, checklists, templates, or other lead magnets
- Experience with Canva, Figma, video editing, or content distribution tools
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