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Targeting Specialist / Meta Ads Specialist (EdTech, USA)

Джерело:
djinni.co
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Що робити

  • Launch, manage, and scale advertising campaigns across Meta platforms.
  • Test and optimize audiences, ad creatives, messaging, and campaign strategies.
  • Analyze campaign performance and optimize campaigns based on key performance metrics.
  • Independently create advertising creatives, including static visuals, banners, videos, and other ad formats.
  • Set up and manage Meta Pixel, conversion events, tracking, and advertising analytics.

Що очікуємо

  • Hands-on experience managing and optimizing Meta Ads campaigns.
  • Experience working with international markets. Experience launching and managing campaigns in the US market is a strong plus.
  • Good understanding of performance marketing, advertising analytics, and key acquisition metrics.
  • Ability to independently set up tracking, pixels, conversion events, and analytics.
  • Experience creating ad creatives without relying on a dedicated designer.

Що пропонуємо

  • An opportunity to help launch and grow an EdTech product in the US market.
  • Freedom to choose the tools and approaches you work with.
  • All necessary AI tools and subscriptions fully covered by the company.
  • Opportunity to expand into additional paid acquisition channels.
  • Direct impact on marketing strategy and product growth.

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