SEO Engineer

Що робити

• Audit priority pages for crawlability, indexability, titles, descriptions, headings, internal links, and relevant structured data. Identify performance issues and distinguish urgent fixes from later improvements.
• Research search intent and keywords relevant to HR, people operations, workplace relationships, and company culture. Map opportunities to existing pages or proposed landing pages.
• Review Google Analytics 4 and Google Search Console. Define meaningful conversion events and work with the developer to implement and verify them. Use Microsoft Clarity to investigate user journeys where available.
• Write clear implementation tickets with acceptance criteria; verify the resulting website and tracking changes. You will not be expected to deploy application code.
• Recommend relevant business directories, prepare approved listings, and manage submissions through client-owned accounts.