Performance Marketing Manager
- Джерело:
- djinni.co
Що робити
- Develop and execute the company's digital marketing strategy and multi-channel demand generation campaigns.
- Plan and manage marketing campaigns, define marketing KPIs, monitor performance, and prepare regular reports with optimization recommendations.
- Manage and optimize website performance, including landing pages, conversion rate optimization (CRO), A/B testing, and user conversion improvements.
- Launch, manage, and optimize paid advertising campaigns across Google Ads, LinkedIn Ads, etc.
- Develop and execute SEO strategy, oversee technical SEO, coordinate link-building initiatives, and optimize content for AI-powered search (GEO).
Що очікуємо
- 3+ years of experience in Digital Marketing.
- English: Upper-Intermediate (B2) minimum, preferably Advanced (C1)
- Hands-on experience with Performance Marketing (Google Ads, LinkedIn Ads), Marketing Automation, Email Marketing Automation, and SEO.
- Experience working in a B2B IT or Software Development company, and an understanding of the B2B marketing funnel.
- Proven track record of generating leads in international markets, including the US, Europe, and the UK.
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