Performance Manager
- Джерело:
- djinni.co
Що робити
- Develop and execute players strategies and monthly media plans.
- Manage paid media budgets, allocate spend, and optimize campaigns based on performance.
- Identify, test, and scale players channels, including ad networks, programmatic, native advertising, publishers, and sponsored placements.
- Build performance forecasts, define target CPAs, and monitor key business metrics.
- Work with analytics and technical teams to ensure accurate tracking, attribution, and conversion measurement.
Що очікуємо
- 2+ years of experience in performance marketing or paid players within the online casino industry.
- Proven experience optimizing campaigns for business value and paying-players, rather than vanity metrics.
- Hands-on experience with multiple paid Player channels.
- Strong analytical skills and experience with performance forecasting and budget optimization.
- Understanding of tracking and attribution tools, including server-to-server postbacks, UTMs, and attribution platforms.
Що пропонуємо
- The opportunity to take ownership of acquisition strategy and budget allocation.
- A data-driven environment focused on measurable business results.
- The opportunity to develop and scale acquisition channels in the online casino vertical.
- Cooperation type: Full-time, remote
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