Performance Creative Strategist
terravo.group
- Джерело:
- djinni.co
Що робити
- Develop creative strategies for paid advertising campaigns across Meta, TikTok, Google, and other platforms.
- Generate data-driven creative concepts based on campaign performance, audience research, and market insights.
- Analyze advertising performance metrics, including CTR, CVR, CPA, ROAS, CPM, and CPC, to identify optimization opportunities.
- Work closely with media buyers to develop and scale high-performing creative strategies.
- Prepare detailed creative briefs for designers, video editors, copywriters, and UGC creators.
Що очікуємо
- 2+ years of experience in Performance Marketing, Creative Strategy, Media Buying, Growth Marketing, or a similar role.
- Strong understanding of direct-response advertising and performance marketing.
- Experience developing creative strategies for Meta Ads, TikTok Ads, and other paid social platforms.
- Ability to analyze campaign data and translate insights into actionable creative recommendations.
- Strong understanding of consumer psychology, marketing funnels, and customer journeys.
Що пропонуємо
- Experience in affiliate marketing or media buying.
- Experience managing creative testing frameworks.
- Knowledge of copywriting for performance advertising.
- Experience working with UGC creators.
- Familiarity with AI tools for creative ideation and production.
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