Influencer Marketing Manager
- Джерело:
- djinni.co
Що робити
- Manage the full influencer partnership cycle: independently source influencers, conduct cold outreach, build and maintain a personal contact database, and work with the brand’s existing database;
- Negotiate partnership terms and agree on cooperation models (Fixed, CPA, Hybrid);
- Launch and monitor advertising placements;
- Prepare creative briefs and define requirements for advertising integrations and formats;
- Ensure the quality of influencer integrations and compliance with agreed requirements;
Що очікуємо
- 2+ years of experience in Influencer Marketing, preferably in the gambling / betting industry;
- Proven experience independently sourcing and selecting influencers on Telegram and Instagram, conducting cold outreach, and maintaining a contact database;
- Understanding of the Ukrainian and/or CIS markets;
- Experience working with Fixed + KPI, CPA, and Hybrid cooperation models, with a clear understanding of FTD as a key performance metric;
- Experience with tracking platforms, preferably Keitaro, including link and UTM setup, basic postback configuration, and FTD tracking validation;
Що пропонуємо
- Experience working with brand ambassadors and managing ambassador partnerships;
- Experience launching streamer projects and working with Twitch;
- Basic Figma skills for creating simple creatives and making adjustments;
- Understanding of compliance requirements and restrictions in the gambling industry;
- Creativity and willingness to test unconventional promotional formats.
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