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Head of CRM, Retention and VIP — iGaming

betviro.com
Рівень:
lead
Джерело:
djinni.co
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Що робити

  • Develop and own the overall CRM, Retention & VIP strategy across international markets.
  • Drive key business metrics: Retention, LTV, NGR, ARPU, repeat deposits, churn and reactivation.
  • Build and optimize the full player lifecycle: onboarding, activation, retention, loyalty, reactivation and VIP.
  • Develop segmentation and personalization strategies based on player behavior and value.
  • Own CRM communication across Email, Push, SMS, Messengers and In-App channels.

Що пропонуємо

  • Full ownership of CRM, Retention and VIP directions.
  • Direct impact on key business metrics and player value.
  • Opportunity to develop and scale CRM and VIP teams.
  • Lead CRM implementation, automation and retention analytics projects.
  • Work across international markets including CIS, Africa, Asia and EU.

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