Growth Marketing Manager
Intent Solutions Group
- Джерело:
- djinni.co
Що робити
- Produce and execute marketing campaigns and activities across key channels (with strong emphasis on LinkedIn) to generate qualified B2B leads and drive visibility among US-based clients and prospects.
- Take provided content strategy, key messaging, and copy (created by our copywriter) and adapt/implement them into posts, campaigns, website updates, email sequences, landing pages, and other materials — ensuring native-level English quality.
- Develop case studies and proof content from customer calls, recordings, and interviews — extracting key outcomes, structuring narratives, and preparing publish-ready drafts that can be deployed across channels.
- Manage day-to-day digital marketing execution: social media publishing and engagement, paid campaigns (where applicable), website content updates, lead nurturing activities, and performance tracking.
- Proactively identify and test new tactics to scale efforts efficiently, with a GenAI-first approach – you should already be actively using generative AI tools (ChatGPT, Claude, Midjourney, or similar) to streamline content adaptation, campaign ideation, A/B testing, reporting, and workflow automation; your goal is to improve output speed and volume without sacrificing quality.
Що очікуємо
- 4–6+ years of hands-on experience in B2B digital marketing, preferably in IT services, software development, or tech consultancy.
- Proven track record of executing lead generation and brand awareness campaigns, with measurable outcomes (leads, pipeline contribution, engagement metrics).
- Proven high-agency operator: you take ownership of tasks from brief to finished output with minimal supervision, without waiting for step-by-step direction.
- Excellent English writing and communication skills (all company leadership and clients are US-based; all external copy must sound natural and professional; this includes recognizing and correcting generic or unnatural AI-generated copy).
- Comfortable adopting and optimizing marketing technology tools and platforms (LinkedIn Ads/Organic, Google Analytics, email platforms, CMS, SEO tools, etc.). Exact stack will be defined together, but you must be quick to learn and optimize new tools.
Що пропонуємо
- A collaborative international team working with US-based clients and global technology companies.
- Ownership of meaningful marketing initiatives and visibility into their business impact.
- Daily English-language co
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