CAS Publishing is looking for a Creative Producer to join our team and take ownership of advertising creative production for our mobile games portfolio.
We are looking for someone who combines creativity with a data-driven mindset, understands what makes mobile gaming ads perform, and knows how to turn creative ideas into measurable UA results.
🎯 Your Mission
Build and manage a scalable creative production process that delivers high-performing UA creatives, reduces CPI, improves ROAS, and supports the growth of our mobile games portfolio.
🚀 What You’ll Do
Own the end-to-end production of UA creatives, including video ads, playable ads, and static assets — from ideation to campaign launch.
Develop and test creative hypotheses based on performance data, market trends, and competitor analysis.
Create clear briefs and coordinate creative production with designers, motion designers, and external contractors.
Review creative deliverables, provide feedback, and ensure they meet quality standards and campaign objectives.
Analyze creative performance, identify winning concepts, and continuously optimize the creative production pipeline.
Stay on top of mobile gaming advertising trends and quickly adapt successful approaches to our projects.
Collaborate closely with UA managers and other stakeholders to align creative strategy with business goals.
💡 What We’re Looking For
2+ years of experience in creative production for mobile games or mobile applications.
Solid understanding of User Acquisition and key creative performance metrics: CTR, IPM, CPI, and ROAS.
Hands-on experience analyzing creative test results and turning insights into actionable improvements.
Strong knowledge of mobile gaming advertising trends, formats, and best practices.
Experience working with major advertising platforms, including Meta, Google, TikTok, Unity, and AppLovin.
Ability to generate creative concepts, develop hypotheses, and manage their execution.
Strong organizational and project management skills.
English proficiency sufficient for reading professional materials and written communication.
⭐ What We Offer
Opportunity to take ownership of the UA creative production process and directly influence business results.
Close collaboration with UA and Publishing teams.
Freedom to experiment, test new approaches, and bring creative ideas to life.
Professional development and career growth opportunities.
🎮 Why Join Us?
At CAS Publishing, creative production is more than just making great-looking ads. It’s about understanding player behavior, finding winning concepts, and turning creativity into scalable growth.
If you love mobile games, think in hypotheses, and get excited when your creative becomes a top performer — we’d love to meet you!
