Content Marketing Manager
Job Description
Location: Remote · Type: Full-time · Reports to: Marketing Lead
The role Obert is an AI outbound platform to run your GTM in one place. You will own all of our content. Blog, LinkedIn, ad copy, website copy, positioning and guest posts all sit with you. We want someone who builds a content system with AI, so output stays high every week. Then you edit every piece by hand until it sounds like a real person wrote it.
What you will own Blog: plan, write and publish SEO and GEO articles (1,000 to 2,000 words) on a fixed weekly cadence. GEO means getting cited by AI assistants like ChatGPT and Perplexity, not only ranking on Google. LinkedIn: ghostwrite posts for our founder and our Marketing Lead in their own voices, and run the company page. Ad copy: write ads for Google, LinkedIn and Meta. Lead with the buyer’s pain, and judge copy on signups and trials, not clicks. Website copy and positioning: own the words on the homepage, product pages, comparison pages and playbooks. Keep the message the same everywhere. Guest posting: find, pitch, write and place guest articles in B2B sales and marketing publications. The content system: build and run AI workflows for briefs, drafts, voice profiles and review steps. Keep a style guide and a list of approved claims. Results: track traffic, rankings, AI citations, engagement and signups from content. Report monthly. Page 1 of 2Content Marketing Manager — Job Description
Must have 5+ years in B2B content marketing, with at least 2 years owning content end to end at a SaaS company. A portfolio that shows long-form SEO articles, LinkedIn ghostwriting and conversion copy (ads or landing pages). Daily, hands-on work with AI writing tools such as Claude or ChatGPT. You have built repeatable workflows, not just used prompts. A sharp editor’s eye. You can take a flat AI draft and make it specific, clear and human. Native or near-native English. Solid SEO basics: keyword research, content briefs, on-page SEO and internal linking. You work well alone in a small startup and ship without waiting for direction. Advantage Content experience at a sales or marketing platform (outbound, sales engagement, CRM, martech). Time in a sales, SDR or sales enablement role, or writing for sales teams. Hands-on GEO or AEO work: getting a brand cited in AI answers. Existing contacts with B2B editors or guest post publishers. Built content automations with tools like n8n, Make, Zapier or Claude Code. Comfortable in Notion, HubSpot, a website CMS, and Ahrefs or Semrush. 21 leave day paid sick leave 5 days paid AI subscription paid
