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Chief Marketing Officer (CMO) — Online Casino and Betting

Джерело:
djinni.co
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Що робити

  • Develop marketing strategy across brands, GEOs, and channels; define the positioning for each brand.
  • Own the marketing P&L: manage the GGR → NGR → Contribution Margin chain, control bonus costs, and track cohort payback on acquisition spend (payback by FTD cohorts).
  • Set and break down KPIs: traffic, conversion, CPA, LTV, NGR, bonus cost/GGR.
  • Form, defend, and manage the marketing budget broken down by brands and GEOs.
  • Acquisition and Partnerships

Що пропонуємо

  • English and/or Spanish for working with LatAm and European markets.
  • Experience publicly representing the company at industry conferences.
  • Conditions
  • Compensation: Fixed salary + performance bonus tied to results.
  • Employment: B2B contract / legal entity, Cyprus jurisdiction.

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