Team Lead Farming (Facebook)
- Рівень:
- lead
- Джерело:
- djinni.co
Що робити
- Lead and manage the Facebook Farming team, including both in-house farming operations and agency account infrastructure.
- Ensure a continuous and reliable supply of Facebook assets for the Media Buying team, including accounts, Business Managers, Fan Pages, agency accounts, and related resources.
- Maintain department SLAs by ensuring timely account delivery, full operational coverage, and clear ownership across the team.
- Build and manage relationships with account sellers and agencies, negotiate pricing and replacement policies, evaluate quality, and maintain supplier performance records.
- Monitor and analyze key department metrics, including account LTV, ban rate, supplier performance, and real cost per $1,000 in ad spend.
Що очікуємо
- 2+ years of experience in Facebook account farming, including at least 1 year leading a team or managing operational processes.
- Deep understanding of Facebook's anti-fraud systems, account trust, warm-up strategies, ban reasons, and account lifecycle management.
- Strong knowledge of Facebook account infrastructure, including auto-registered accounts, Business Managers, Fan Pages, agency accounts, and related assets.
- Experience working with account suppliers and agencies, including sourcing, negotiations, and performance evaluation.
- Strong analytical mindset with the ability to evaluate account quality through LTV, ban rates, and unit economics.
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