Senior SEO Specialist

Що робити

Develop and execute the international organic search strategy across the US, UK, Europe, and APAC, driving qualified traffic, customer acquisition, conversions, and revenue.
Own site architecture, crawlability, indexation, internal linking, Core Web Vitals, structured data, and SEO aspects of website migrations. Translate technical SEO requirements into clear and actionable tasks for development teams.
Build topical authority and organic visibility across key hosting and cloud products, including VPS, Dedicated Servers, GPU Servers, Cloud Infrastructure, and data center locations. Create data-driven content briefs and collaborate with content and product teams.
Develop authoritative and sustainable link-building strategies and collaborate with PR and Marketing teams on digital PR, industry research, data-driven campaigns, and linkable assets.
Develop, test, and evaluate AEO/GEO strategies to increase brand visibility across AI-driven search and discovery platforms, including ChatGPT, Gemini, Perplexity, and Google AI experiences.

Experience: 5+ years of hands-on SEO experience, preferably in international B2B SaaS, Cloud, Hosting, Telecom, Cybersecurity, or other highly competitive technology sectors.
Advanced expertise in site architecture, crawling and indexation, internal linking, international SEO (hreflang and multi-regional setups), JavaScript rendering, Core Web Vitals, structured data, canonicalization, and indexation control.
Strong understanding of international and multi-regional SEO, including hreflang, localization, regional search intent, SERP differences, and market-specific keyword research.
Strong knowledge of keyword research, search intent, competitor and SERP analysis, topical authority, content architecture, and optimization for competitive commercial queries.
Strong understanding of link building, backlink analysis, link quality assessment, competitor link research, and Digital PR.

Domain knowledge of hosting, VPS and Dedicated Servers, IaaS, cloud infrastructure, data centers, CDN, networking, DDoS protection, or cybersecurity.
Hands-on experience with server log analysis, SQL, Python, APIs, or SEO automation.
Experience managing SEO during complex website migrations, domain consolidations, redesigns, or major site architecture changes.
Practical experience with AEO/GEO, AI Search optimization, LLM visibility tracking, or experimentation with AI-driven discovery platforms.
Experience mentoring SEO specialists or managing external SEO agencies and contractors.

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