Senior Product Manager(B2C Mobile App)

Що робити

Product Strategy & Ownership: Own the product vision, roadmap, prioritization, and execution for consumer mobile applications to achieve measurable business outcomes.
Monetization Optimization: Drive mobile monetization mechanics including subscription flows, paywalls, pricing structures, trial conversions, and upsells.
Experimentation & Growth: Design and run A/B tests to optimize onboarding, activation, engagement, retention, and churn metrics.
Product Analytics: Analyze product performance using cohort and funnel analysis (Retention D1/D7/D30, LTV, ARPU, Conversion Rate, Churn).
Cross-Functional Collaboration: Partner closely with Engineering, Design, Growth, Marketing, and Analytics teams to deliver high-impact feature releases.

Product Management Background: 5+ years of total Product Management / Product Ownership experience.
Mobile Domain: 2+ years of hands-on experience specifically managing B2C consumer mobile applications (iOS / Android).
Subscription Monetization: 1+ year of hands-on expertise with subscription-based apps, paywall optimization, pricing, and trial flows.
Product Analytics: 1+ year of hands-on experience running cohort/funnel analysis and driving retention, LTV, ARPU, and conversion rate improvements.
Experimentation: Proven track record in designing, executing, and analyzing A/B tests and product experiments.

Experience managing an app portfolio or utility, productivity, AI-powered, or media consumer apps.
Experience with direct P&L or revenue ownership.
Deep familiarity with App Store and Google Play subscription dynamics.
📍 Project Details:
⏳ Duration: 3 months+ (Full-time, with potential extension).