Senior Marketing Manager
- Рівень:
- senior
- Джерело:
- djinni.co
Що робити
- Own and develop the marketing strategy focused on leads acquisition for IT staff augmentation / dedicated teams / outstaffing services;
- Produce MQLs through the corporate website traffic and its supporting channels;
- Define and prioritize marketing activities and channels across SEO, PPC, ABM, SMM;
- Work closely with Sales and other in-house teams to ensure alignment between marketing activities and business development and growth goals;
- Manage inhouse team of 3–7 people and external vendors;
Що очікуємо
- Strong understanding of modern digital marketing channels:
- SEO (lead-focused, not only traffic-driven)
- PPC / Paid acquisition
- Lead Generation funnels
- Account-Based Marketing (ABM)
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