Search is splitting in two: classic Google and answers inside ChatGPT, Claude, and other AI assistants. We build the platform that helps enterprise SEO teams win in both. Now we need someone to do the same for our own brand.
Who we are
JetOctopus is a technical SEO platform with 10 years on the global market. We bring crawl data, server logs, Google Search Console, and GA4 together in one place, and we track how AI crawlers like GPTBot and ClaudeBot behave on large sites.
Our customers range from Ukrainian market leaders (Rozetka, Auto.ria, Dim.ria, Comfy, Promodo) to global brands like Adidas, Glovo, HubSpot, and Rituals. Low churn, customers on every continent, and a flow of leads that come by word of mouth. The product sells well; we want the content to match it.
The role
You'll own content at JetOctopus end to end. Not "write what you're told," but set the strategy, plan it, ship it, and answer for whether it moves the business.
Your main mission right now: maximum visibility for our site in both classic search and LLM answers. That means content written for how these systems find and cite sources, plus a presence beyond our own domain — Reddit, YouTube, third-party publications. You won't do all of that with your own hands; colleagues and freelancers will help in those channels. But the strategy that ties it together is yours.
The content itself is technical. We write about SEO for people who do SEO for a living, so you need to genuinely understand the field, not just the keywords.
What you'll actually do
Set and own the content strategy, measured in business results
Write for the blog, landing pages, and email newsletters (external writers can carry volume; the voice and the bar are yours)
Run our LinkedIn & X: posts, community, brand
Orchestrate off-site visibility: Reddit, YouTube, third-party sources
Experiment on platforms that are new to us — today we're on LinkedIn, YouTube, and X, but there's a lot of ground we haven't touched yet
Create content for decks, presentations, and case studies, and brief the designer on new pages
You're probably a fit if you have
5+ years in content, ideally in B2B SaaS or product IT
Real SEO expertise and experience writing content that ranks — and, ideally, gets cited by LLMs
A portfolio with numbers behind it: traffic, engagement, conversions
Fluency in B2B SaaS metrics and content-led funnels
Advanced (C1+) English
The self-organization to carry a piece from concept to release without being chased
One thing we care about deeply: we're an "Always Human" brand. We're very AI-friendly — use it to proofread, analyze, research, organize. But the writing and the voice have to be yours. If your portfolio reads like a model wrote it, we're not a match.
What you get
Remote-first culture: work from wherever you think best
A technically complex product with a name in the global SEO community — and the brands to prove it
Subscriptions to every tool you need
Full or partial compensation for courses and training
Competitive salary in EUR, FOP taxes covered, 20 days of vacation + public holidays
