Product Marketing Manager (FitMe)

Що робити

• Own full lifecycle of marketing funnels: from ideation and design through development, testing, analysis, and scaling
• Conduct market and user research to identify new growth opportunities
• Define, test, and refine value propositions for marketing funnels across different traffic channels
• Generate and validate hypotheses for A/B testing based on analysis of user behavior and marketing performance data
• Collaborate closely with marketing, product, engineering, design, and analytics teams to achieve business goals