Head of Retention (Asia)
- Рівень:
- lead
- Джерело:
- djinni.co
Що робити
- Develop and execute retention strategies to increase LTV and redeposit rates.
- Build, optimize, and manage CRM processes, including segmentation, automation, and customer lifecycle campaigns.
- Design and improve bonus mechanics while maintaining cost efficiency and profitability.
- Identify and prevent bonus abuse and other low-value user behavior.
- Manage VIP retention strategies and high-value player engagement.
Що очікуємо
- Proven experience as a Head of Retention, CRM Lead, or Senior Retention Manager within the iGaming industry.
- Strong understanding of LTV, ARPU, Redeposit Rate, Retention, and Churn metrics.
- Hands-on experience developing bonus strategies and managing retention economics.
- Strong analytical skills with experience using Excel, BI tools, and data reporting systems.
- Experience managing VIP player segments and loyalty programs.
Що пропонуємо
- Fully remote work environment.
- High level of ownership and decision-making authority.
- Opportunity to directly influence revenue growth and retention performance.
- International team and fast-growing iGaming business.
- Competitive compensation package based on experience and expertise.
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