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Digital Marketing Specialist

Xpand
Місто:
Житомир
Формат:
повний remote
Джерело:
jobs.dou.ua
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Passionate about digital marketing, enjoy trying new approaches, and love seeing your ideas deliver real results? We’d love to meet you!

At Xpand, we’re looking for a Digital Marketing Specialist who enjoys the mix of creativity, data, and real results.

Someone who can launch a campaign, dig into the numbers, spot what could work better, and come up with the next idea to try.

You’ll get to work with PPC, SEO, email marketing, and B2B lead generation — with room to bring your own ideas, try new approaches, and make a visible contribution.

What you’ll be working on

Plan, launch, manage, and optimize digital marketing campaigns across Google, LinkedIn, Meta, and other relevant platforms

Drive SEO activities to strengthen online visibility, improve search performance, and grow organic traffic

Develop and execute B2B email marketing campaigns and outreach activities to engage target audiences

Conduct A/B testing and identify opportunities to improve campaign effectiveness and conversion rates

Monitor and analyze marketing performance, track key metrics, and translate insights into practical improvements

Contribute to B2B lead generation initiatives, including campaign targeting, audience engagement, and funnel optimization

Maintain and enhance website content and landing pages, focusing on relevance, user experience, and conversions

Participate in the planning, coordination, and execution of marketing events and cross-channel initiatives

Build AI-powered systems to test and optimize ads more quickly.

Collaborate with Sales to analyze lead quality and improve targeting.

Keep up with the latest digital marketing trends, technologies, and tools, and integrate new approaches into daily marketing activities

What we’re looking for

Around 2 years of hands-on experience in digital marketing, with practical examples of campaigns and results

Practical experience with PPC, SEO, email marketing, or lead generation, with confidence in at least one of these areas

Working knowledge of Google Ads, Google Analytics (GA4), SEO tools, and email marketing platforms

Understanding of B2B marketing, lead generation, and marketing funnels

Ability to analyze campaign performance, work with key metrics, and identify opportunities for improvement

Upper-Intermediate English (B2) or higher

Strong organizational skills, attention to detail, and the ability to manage priorities

A proactive, analytical, and results-oriented mindset

Ability to work independently, take responsibility for your tasks, and collaborate effectively with the team

Nice to have

Previous experience in B2B marketing, preferably within the IT industry

Hands-on experience with Google Ads and B2B outreach campaigns

Familiarity with CRM platforms, marketing automation, and lead management processes

Practical experience with AI-powered marketing tools and their application in everyday workflows

What We Offer

Growth and Development

Clear career path and transparent growth opportunities

Work with international clients and partners

Access to professional trainings, seminars, and certifications

Internal knowledge sharing and mentorship from experienced experts

Corporate English language courses

Team and Culture

A professional, friendly, and collaborative team

Transparent communication and regular feedback

Supportive culture with a balance of professionalism and fun

Compensation and Benefits

Competitive market-based compensation, linked to the EUR rate

Annual salary reviews based on performance

Flexible working hours (start between 8:00 and 10:00 AM)

Hybrid or remote work options — choose what suits you best

Clear processes without unnecessary bureaucracy

Health insurance and mental health support program

20 paid vacation days and 10 paid sick leaves per year

Healthy work-life balance

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