Fit4Me is looking for a Creative Marketing Producer who will own creative win-rate and drive impact on CPA and revenue through a systematic performance strategy.
This role is for a producer with a business mindset — someone who takes full ownership of win-rate, CPA, and revenue.
The focus: hypotheses with high potential impact, speed of testing, and scaling winning concepts.
Key business KPIs for this role:
Creative win-rate (%).
CPA.
Creative impact on revenue.
Speed-to-test for new hypotheses.
This role is a great fit if you:
Want to own business results in hard numbers.
Think in terms of impact, LTV, and unit economics.
Prioritize hypotheses by potential impact.
Build a systematic testing process.
Work in close partnership with UA.
Use AI to speed up production and testing.
Impact Areas:
Shape the performance-creative strategy (Meta / TikTok / Google).
Build a systematic creative testing framework.
Launch and scale winning concepts.
Drive CPA and revenue impact through new creative approaches.
Accelerate speed-to-test through AI and automation.
Partner closely with UA to drive data-driven decisions.
What we expect from you:
2+ years of experience as a Creative Marketing Producer.
Deep understanding of metrics: CTR, Hook rate, Hold rate, CPA, CR, LTV.
Experience scaling on Meta / TikTok.
Systems thinking (builds process, not chaos).
A hypothesis-first approach.
Hands-on use of AI in production.
Ownership of business outcomes.
Nice to have:
Experience with a subscription-based model.
Experience scaling budgets.
Building creative pipelines with automation.
Experience partnering with UA / Growth teams.
Hiring process: Recruiter interview → Test task → Interview with Lead Creative Producer → Final interview with HRD → Job Offer 🚀
