User Acquisition Manager
Skylum, Київ, за кордоном
- Формат:
- повний remote
- Джерело:
- jobs.dou.ua
Що робити
- Own and manage the full cycle of Android paid acquisition across Google Ads (UAC), Meta Ads, TikTok Ads with an average annual ROAS > 90%.
- Develop and scale campaigns for the web-to-web acquisition funnels. Reach 15%+ of total PPC mobile revenue.
- Launch and scale TikTok as a full acquisition channel. Achieve stable monthly spend with ROAS > 75%.
- Drive campaign processes: testing, reporting, and automation (rules, alerts, dashboards)
- Analyze performance end-to-end (impression to revenue) to identify growth opportunities and inefficiencies
Що очікуємо
- Strong expertise in Google Ads (App Campaigns / UAC), Meta Ads, TikTok Ads — independently launch, optimize, and scale campaigns.
- Experience with web-to-web acquisition funnels (Google, Meta) — understanding of funnels, metrics, and landing pages/quizzes.
- Strong analytical skills and experience with attribution/analytics tools (AppsFlyer/Adjust, Firebase, Tableau, Adapty)
- AI literacy — hands-on use of AI tools for analysis, research, and workflow automation
- English for platform communication and documentation (B2)
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