Senior Media Buyer / UA Growth Advisor for Web & iOS Subscription Products
Easy Decision Recruitment Agency
- Формат:
- повний remote
- Рівень:
- senior
- Джерело:
- jobs.dou.ua
Що робити
- Audit paid acquisition: campaign structure, scaling logic, optimization events, bidding, attribution windows and potential account risks
- Analyze tracking and attribution: AppsFlyer / Meta postbacks / SKAN / AEM / CAPI, event mapping, and deduplication
- Help the team evaluate subscription economics: CPA trial / purchase, trial-to-paid conversion, refunds, D7 / D14 / D30 revenue, LTV by campaign, and payback
- Provide recommendations on creative testing: angles, scaling winners, and user quality across different creatives
- Support scaling strategy: when to increase budgets, how to test new geos, and how to scale without losing traffic quality or payback
Що очікуємо
- Experience as a Head of UA / Growth Lead / Senior Media Buyer / Growth Advisor or in a similar role
- Hands-on experience with Web and/or iOS subscription products
- Strong understanding of trial / subscription monetization, funnel metrics, LTV, payback, and refunds
- Experience scaling paid acquisition in international markets: US, UK, CA, AU, EU
- Practical experience with Meta Ads, TikTok Ads, and Google Ads at scale
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