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Senior B2B SMM Manager

Рівень:
senior
Джерело:
djinni.co
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Що робити

  • Own B2B SMM strategy and execution for B2B products (primary: LinkedIn; secondary: other channels)
  • Build a multi-market content system: content pillars, calendar, distribution, localization process
  • Create and manage content projects that scale (series, formats, recurring rubrics)
  • Coordinate with product marketing, sales, PR, and design/video to deliver GTM communication
  • Develop LinkedIn playbooks: company page growth, executive/employee advocacy, thought leadership support

Що очікуємо

  • 5+ years in SMM/content marketing for B2B brands
  • Experience with a high-intensity B2B brand serving a broad market (multi-segment / multi-market), not a narrow enterprise niche
  • Strong LinkedIn expertise (content formats, growth, employee advocacy, thought leadership) — must
  • Experience in other social channels relevant to B2B distribution (X/Twitter, YouTube, etc.)
  • Proven ability to run large content projects and scale content production

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