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Head of CRM (iGaming)

Рівень:
lead
Джерело:
djinni.co
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Що робити

  • CRM Strategy & Leadership
  • Develop and execute a comprehensive CRM strategy aligned with business objectives.
  • Lead, mentor, and scale a high-performing CRM team.
  • Establish CRM processes, performance standards, and best practices.
  • Drive innovation, automation, and continuous improvement across CRM operations.

Що очікуємо

  • 3+ years of experience in CRM leadership roles within the B2C iGaming industry.
  • Proven experience developing and executing CRM and retention strategies for online casino and/or sportsbook products.
  • Strong understanding of player lifecycle management, segmentation, personalization, and loyalty programs.
  • Demonstrated success in improving retention, LTV, reactivation, and player monetization.
  • Experience managing and developing CRM teams.

Що пропонуємо

  • Experience working with LATAM, Asian, or other international iGaming markets.
  • Experience scaling CRM operations across multiple GEOs and brands.
  • Knowledge of VIP management and high-value player retention strategies.
  • Experience with advanced CRM automation, predictive analytics, and AI-driven personalization.
  • Additional foreign languages.

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