Creative Marketing Lead

Gismart

Що робити

Developing creative marketing strategies. Develop and execute innovative, data-driven creative strategies for digital advertising campaigns, ensuring alignment with performance goals
Team management. Manage and lead a team of marketers, designers, and video editors to ensure that all projects are completed on time and to a high standard of quality
Production process optimization. Streamline the creative production process, identifying areas for improvement and implementing changes to increase efficiency and quality
Performance optimization. Continuously analyze and optimize the performance of creative materials, using data and analytics to make informed decisions about creative direction and messaging
Cross-functional collaboration. Collaborate with other teams, including user acquisition, analytics, and product marketing, to ensure that creative materials are aligned with overall marketing and business objectives

At least 3+ years of experience in creative production, advertising, or a related field
Creative production expertise. Strong knowledge of creative production, including video, graphic design, copywriting, and digital advertising
Data-driven decision-making. Ability to use data and analytics to make informed decisions about creative direction and messaging
Project management. Experience in managing multiple creative projects simultaneously, with the ability to prioritize tasks, meet deadlines
Familiarity with digital marketing. Understanding of digital marketing platforms such as Google Ads, Facebook Ads, and other social media platforms

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