User Acquisition Specialist
- Джерело:
- djinni.co
Що робити
- Plan, launch and manage paid acquisition campaigns across native platforms (Taboola, Outbrain) and additional networks as the vertical scales
- Optimise daily — monitor performance, manage budgets and adjust bids, targeting and placements to hit aggressive growth and ROI targets
- Own the creative pipeline: brief, test and iterate on titles, images and video together with the design and content teams
- Build and A/B test landing pages and advertorials to improve the conversion funnel
- Analyse campaign data (CPA, ROAS, LTV) using Excel and internal BI tools, and prepare clear performance reports
Що очікуємо
- 1–3 years of experience in Digital Marketing, User Acquisition, Performance Marketing, or a related field
- Hands-on experience with advertising platforms — Native (Taboola/Outbrain),
- Hands-on experience with other advertising platforms (Facebook/Meta) or affiliate is a strong plus
- English B2+ (written and spoken)
- Strong Excel skills and comfort with campaign reporting and budget management
Що пропонуємо
- Experience with advertising platforms (Facebook/Meta) and/or affiliate marketing
- Experience in the adult, dating or men's-health verticals
- Landing page / advertorial creation experience - (Word press / Elementor)
- Experience in a startup or high-growth environment
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