Senior CRO Manager
- Рівень:
- senior
- Джерело:
- djinni.co
Що робити
- Own conversion optimization: find where users drop off, form hypotheses, prove them with tests.
- Keep a test running at all times — an empty testing calendar is a problem.
- Keep a backlog of tests ready to launch: hypothesis, design, copy, success metric prepared in advance.
- Design experiments properly and don't call them early because the first days look good.
- Write up every test: what we learned, what we ship, what we kill.
Що очікуємо
- 3+ years in conversion optimization on a subscription or e-commerce product with real traffic.
- You know how to design a valid experiment and avoid the mistakes that produce fake wins.
- Hands-on with an experimentation platform (Statsig, Optimizely, VWO, GrowthBook or similar) and product analytics (Mixpanel, Amplitude, PostHog or similar).
- Results you can quantify: what you changed, how much it lifted, how long it held.
- Strong copy and design instincts — you can spec a variant a designer builds without a meeting.
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