Product Marketing Manager

SBC Performance, Прага (Чехія), Варшава (Польща)

Що робити

Own and optimize end-to-end web funnels (quiz → onboarding → paywall → activation).
Analyze user behavior and identify conversion bottlenecks across the funnel.
Design and run A/B tests and growth experiments to improve key funnel metrics.
Launch and scale multiple funnel experiments weekly across different markets.
Build and optimize lifecycle email flows including onboarding, activation, retention, and reactivation.

3+ years of experience in Product Marketing, Growth Marketing, Lifecycle Marketing, or similar B2C roles.
Proven experience building and optimizing web funnels for digital products.
Demonstrated success improving conversion metrics through experimentation and A/B testing.
Strong analytical mindset and ability to work with funnel metrics and user behavior data.
Hands-on experience with email marketing and lifecycle automation (flows, segmentation, triggers).

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